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Affiliate Program Management

Affiliate Program Management
By:"Evgenii Prussakov"
Published on 2011-04-12 by John Wiley & Sons

Affiliate marketing is hot; here′s how to get your program going Nearly every retailer in the Internet Retailers′ Top 500 has an affiliate marketing program. Now free affiliate networks, automation software, and pay–for–performance compensation models are making it easy for small businesses to take advantage of this marketing tool. In the popular An Hour a Day format, this guide features a detailed, real–world, task–based approach to developing, launching, and managing a successful affiliate marketing program. It explores market research, determining payment models and reporting guidelines, recruiting affiliates, crafting appropriate communications, and much more. Affiliate marketing programs help boost marketing efforts without incurring excessive costs; this Hour a Day guide provides everything merchants, business owners, and those charged with managing an affiliate program need to know Offers a modern, real–world, step–by–step guide to researching, launching, managing, and optimizing a successful affiliate marketing program Covers social media; creating policies; working with feeds, coupons, widgets, and video; creating compelling content; handling partners who are not meeting goals; and much more Affiliate Program Management: An Hour a Day is the do–it–yourself guide to planning and maintaining a successful affiliate program.

This Book was ranked 2 by Google Books for keyword Affiliate Program.

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Earn More Sales With Your Affiliate Program-Find Out More Now

Create a members only access section on your website. Instead of charging for the exclusive service you can offer it as an added bonus to further encourage the customer to buy your products. Provide two variations of your e-zine so customers can choose if they want ads included with their e-zines or not. Because some people hate ads included with e-zines and this will give them the option they’re looking for. Dedicate a section of your website for free classified ads. Then you could exchange banner ads with other affiliate websites in your product niche and continue to build financially rewarding partnerships.
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